wimp

80%

faster from creation to analysis

50%

cheaper than traditional research solutions

70%

more accurate audience matching

way better than the rest

exceptional product research,

no matter who you are.

Birju, Northwestern Professor

Ashley, Founder of ReCat

Breanna, Founder of Tedio

expertly designed research methods for the most effective feedback

grouping

ranking

a/b testing

image pin

slider

like/dislike

poll

free response

grouping

allow participants to sort up to 6 images into 2 self-identified groups

good for:


analyzing competitive landscape

informing product direction

compare & contrast

400 users

20 partners

300 projects

40K impressions

still growing

helping small businesses and startups build their research plans and identify ideal target audience groups

clients post a variety of projects on WIMP to obtain feedback from a range of different user groups

professionals from across the field providing small businesses and startups with expert-level feedback

more research methods, more clients, more matches, more to come...

making waves on social media platforms like with the latest product updates and exciting collabs

growing with our clients

easier, faster, smarter

product research tool

conduct product research and get the right feedback from the right audience with ai matching and built-in incentives

try for free

create

build expert-level product research in minutes

match

collect

analyze

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